The joy of 6 - Majestic's new minimum

Article date: 12 June 2012

Pick & mix any 6 bottles at Majestic

Following the success of reducing the minimum purchase from 12 to 6 bottles in store, Majestic has done the same with its online operation. This has to be good news for the wine buying public. Majestic have worked out that the 12 bottle threshold puts many people off buying. It’s a move which which is bound to attract attention, so it will be interesting to see if it stirs a reaction from any of its competitors.

Find out more about the joy of 6 on Majestic’s website.