Supermarket discounts. Are they too good to be true?

Article date: 13 August 2006

A question was asked in The Guardian this week.

I happily buy from my local supermarket wine reduced to £3.99 from £7.99. But I do wonder why it is half-priced – it seems too good to be true. What’s your opinion?

Victoria Moore’s answer is very illuminating and a must-read before anyone heads down to their local supermarket.

Link to article in The Guardian

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