Article date: 22 March 2014
The headline might sound a bit tongue-in-cheek – Sainsbury’s has had a grocery web site for many years – but never before has anyone been able to link to any of its pages. The world-wide-web is only a web when pages link to other pages. The old Sainsbury’s site created unique page addresses for anyone viewing them, which meant it wasn’t possible to send a link to a friend or create a link to a page from another web site. Thankfully, that has now changed and anyone can link to any page.
So, by way of demonstration, here is a link to Sainsbury’s Winemaker’s Australian Petit Verdot